4 June 2018

Success for Snap & Squeeze at Cibus 2018

Menz&Gasser had two reasons to celebrate at Cibus 2018, thanks to Snap & Squeeze. The smart single portion, which you can open with one finger and spread without cutlery, was selected as one of the fair’s 100 most innovative new products. Among the vast array of product innovations from the 3,000+ Italian exhibitors, a jury of food and retail experts chose Snap & Squeeze to display in the new Cibus Innovation Corner, powered by FOOD – a significant honour that gave our product excellent visibility before an audience of over 82,000 visitors.

And that’s not all. Also at Cibus, Menz&Gasser’s Snap & Squeeze promo box was hailed as the best POP material in the DolciSalati&Consumi Awards 2018. We are especially proud of this result, as it shows that we have combined an original, innovative idea with an equally effective, impactful promotion.

To find out more about Snap & Squeeze, see our product page!