20 February 2020

The birth of the new SINE line: an Extra oven-baked jam with a fruit content of 60%

The new SINE line is the natural response to the increasing demand for quality and the trend for healthy eating. The name, which means “without” in Latin, hints at this product’s USP: the “clean” lable, reduction of sugar, and high fruit content (60%) are characteristic elements of this line, offering the consumer an authentic, genuine, and delicious experience.

SINE is a versatile and reliable line, and can be used in baking in many different ways. For example, itit is great as a filling as a filling before or after baking, as well as flavourings a flavouring for dough, and can even be frozen. The low sugar content compared to traditional oven-baked jams ensures a soft structure, even after freezing, making this product perfect as a filling for cakes or single portion products and as a flavouring for ice cream.

SINE offers 5+1 different flavours: classic apricot, strawberry, cherry, forest fruits, blackberry, and the most unique and exotic flavour – peach and passion fruit, all of which were developed to delight palates with the highest standards.

Menz & Gasser has always paid close attention to the requests of its consumers, and strives every day to observe new market trends, anticipate the future and offer innovative solutions to today’s needs, simultaneously guaranteeing the confectioner’s peace of mind.